In this article, we have compiled information about four different types of video techniques. Use this article to help determine which technique is best for your content, what software and tools you need, and find resources to consult when you begin video production.

iphone-video-production
Photo by Goran Paunovic / CC BY

A refresher on the four video production techniques

  1. Narrated Slide Presentation – slide presentation with audio narration that is converted into video format
  2. Screencast – recording of a computer screen which can also contain audio narration
  3. Animated Video – video presentation created by using animated images
  4. Talking Head – presenter speaks directly into the camera, usually displaying their head and shoulders

What do I need to create my video?

This table summarizes the software and/or equipment recommended for the four video techniques discussed above.

Technique Software/Equipment
 Narrated Slide  Presentation  PowerPoint
 Keynote
 USB style microphone – Blue Microphones Snowball
 Screencast  Jing (PC)
 CamStudio (PC)
 Camtasia for MAC (MAC)
 USB style microphone – Blue Microphones Snowball
 Talking Head  Clip-on microphone – Audio-Technica ATR-3350 Lavalier  Omnidirectional Condenser
 a camera that shoots at least 720p
 Case Star iPhone Tripod for shooting with an iPhone
 Animated Video  VideoScribe
 GoAnimate
 Adobe Voice
 Powtoon

 

What resources can I consult when creating my video?

Below are some helpful resources whenever you have questions about any of these four video techniques.

 Technique  Resources
 Narrated Slide  Presentation  Skilljar article
 Microsoft support
 Apple support
 Screencast  Skilljar article
 Talking Head  Skilljar article
 Wistia learning center
 Animated Video  Skilljar article
 VideoScribe help
 GoAnimate tutorials
 Adobe Voice support
 PowToon resources

 

There are many factors that will affect your video production strategy. Budget, timeline, subject matter for example all play a part in your decision-making process when deciding on a technique. Especially if you are new to video production, then research is a key first step to creating your production strategy. Find the technique that’s right for you and your content!