Skilljar's learning management system (LMS) supports streaming video that is directly uploaded to our platform, as well as video embedded from external hosts like YouTube, Wistia, Vimeo, and Brightcove. If you are delivering video training, which option should you choose? Here's a quick guide to the pros and cons of each.
Sandi Lin
Recent Posts
For training managers who help SaaS customers with initial onboarding and ongoing customer success, it's often a challenge to provide training that's both scalable and engaging. SaaS customer training is frequently delivered on-demand, so that customers around the world have the benefit of immediate 24/7 access, without the need to schedule an instructor-led session. However, getting customers to register for and complete training on their own presents an ongoing challenge.
How can SaaS training managers increase engagement with self-paced courses? By making the experience as seamless as possible. Here are 3 ways to increase training adoption for customer success.
Topics: Training, Instructional Design
Online training is one of the newest content tools available for modern digital marketers. Traditionally, digital marketers have relied on formats like eBooks and webinars for lead generation, while training managers have interacted with customers only after contracts are signed.
In today's world, 57% of the purchase decision is complete before a potential buyer ever contacts a sales rep. As a result, innovative digital marketers know that providing online training is a powerful tool to generate interest and awareness early in the sales funnel.
On-demand training is a particularly effective delivery method because it is available immediately for the prospective customer, no matter the time zone or geography. In addition, if the training is designed appropriately, your prospect will return to your website multiple times to resume the training, which provides you with additional opportunities to engage.
Whether you are a financial institution offering consumer homebuying classes, or an enterprise software provider creating an ecosystem of skilled and certified talent, on-demand training is a scalable and effective way to generate leads for your organization. Here are 3 objectives to keep in mind when designing your campaigns.
Topics: Training
If you are selling online training courses, it's often challenging to select the right price point. Pricing varies considerably based on many factors, including industry, use case, and the expertise of the instructor. Unfortunately, there isn't a simple formula to follow to figure out the right price.
In this article, we look at considerations for pricing self-paced online courses. Here are 4 questions to run through as you develop your eLearning content.
Topics: Training
Most cloud based learning management systems (LMS) quote their pricing on a subscription basis. The primary scaling factor is typically users or active users, in addition to a la carte features. There are several definitions of "users" in the marketplace, which can cause confusion for purchasers.
In this post, we lay out three common definitions of "users." There are a few additional pricing models that exist, such as flat fee per registration or revenue sharing, but the vast majority of LMS systems base pricing on some variant of "users."
Topics: LMS
Since Skilljar's clients are often delivering customer-facing training, we are frequently asked about integrating our online training software with Salesforce. Salesforce is the leading Customer Relationship Management (CRM) system. Their flagship product, Sales Cloud, enables sales teams to easily organize and manage their potential customer pipeline.
(Although this article focuses on Salesforce.com, it is applicable to other CRM systems like Zoho CRM, SugarCRM, and Microsoft Dynamics.)
We've learned that the term 'Salesforce integration' can mean many things depending on the context. Here are 3 common use cases for connecting your LMS and CRM, along with how to automate training activities for each.
Topics: LMS
Because Skilljar specializes in powering self-paced online courses, we often get asked about the benefits of using an online training platform versus other types of customer support.
Many companies begin investing in customer success by creating support resources like the following:
- A knowledge bank of support articles
- How-to video tutorials on YouTube
- Virtual webinars or office hours
These are all useful ways to help customers answer specific questions. However, offering training provides incremental benefits. We define "training" as including these additional elements:
- Learner registration (whether public, private, free, or paid)
- A structured sequence of content and learning objectives (curriculum)
- Demonstration of knowledge through course completion, certification, a project, or an assessment.
The Benefits
Now that we've defined training, let's discuss the benefits of using an online training platform, above and beyond what what other types of support can provide.
On January 1, 2015, the EU is implementing new rules for how VAT is calculated on digital items sold to consumers, including pre-recorded (asynchronous) online courses. There is considerable confusion about what EU VAT changes will mean for online course providers. This post provides our recommendation for how instructors can comply with rule changes using Skilljar's course platform.
Disclaimer: We are not tax experts. Please consult your own advisor with questions and risks specific to your situation.
In today's world, learners are interested in taking online courses from their phones and tablets more than ever. Mobile learning, or m-learning, should be an increasingly important part of your online training program. There are a number of reasons driving the m-learning trend:
Topics: LMS
Now you can require trainees to complete each lesson in a sequential order before moving on to the next lesson. Although one of the benefits of self-paced learning is the ability to freely navigate around the curriculum, we understand that sometimes your instructional design calls for trainees to unlock each lesson in a strictly linear order.
Topics: Features