Skilljar Blog

[Infographic] Educated Customers: Better Bottom Line

Posted by

Rachel Martinez
Rachel Martinez on Jun 20, 2018 5:30:00 AM

If you’re a customer training professional, you may understand that the right training strategy can have a huge impact on your company’s bottom line. But, do you have relevant data to present to senior leadership? To build an effective business case for customer training, you need more than just anecdotal evidence.  

This infographic can help. Did you know:

  • 28% of deployed software goes unused?
  • 71% of B2B customers are indifferent or actively disengaged?
  • 80% of enterprise training is still done in person, but often with enormous travel and facilities expenses?
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Topics: Training, Analytics & Metrics

Customer Education Business Models: What You Need to Know

Posted by

Rachel Martinez
Rachel Martinez on Jun 13, 2018 5:30:00 AM

If you’re creating a customer education program, the question of whether to charge for training will come up. When it does, do you know what your response will be?

Keep in mind, there’s not one right answer. Different teams utilize different strategies, depending on their business goals. If you’re not sure which one is the best fit for your organization, this blog post can help.

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Topics: Training

Customer Education and Your Customer Health Score

Posted by

Linda Schwaber-Cohen
Linda Schwaber-Cohen on Jun 12, 2018 5:30:00 AM

When it comes to customer renewal and expansion, there’s no question that training and education is strongly correlated. Skilljar customers regularly report on trained cohorts of customers renewing and expanding at a higher rate than untrained customers. On one hand, it’s useful to uncover this correlation in your own organization, but truly innovative companies are taking it one step further and using customer education data as an indicator of customer health.

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Topics: Training, Analytics & Metrics, Integrations

How Can You Surface Customer Training Goals Across the Organization?

Posted by

Rachel Martinez
Rachel Martinez on Jun 6, 2018 5:30:00 AM

In this blog series, we’re drawing on the expertise of Skilljar’s very own Customer Success team. They’ve helped countless teams launch successful customer training programs, and have some great insights to share. Stay tuned for new Q&As each month!

So far, we’ve dug into what training teams overlook when launching an LMS, and traits you should look for when hiring a customer trainer. This month, the question is:

"How can you surface customer training goals across the organization?"

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Topics: Training

Training Tips with Damani Musgrave, Skilljar

Posted by

Rachel Martinez
Rachel Martinez on May 30, 2018 5:30:00 AM

In this edition of our Training Tips series, we asked Skilljar’s new Customer Training Manager, Damani Musgrave, to share his insights and tips about training customers. Welcome to the Skilljar team, Damani!

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Topics: Training, Customer Success, Training Tips

4 Ways to Evaluate Your Customer Training Program

Posted by

Rachel Martinez
Rachel Martinez on May 23, 2018 5:30:00 AM

So, you’ve launched an amazing customer training program. The next step is to determine what’s working (and what’s not). 

If you have a strong understanding of your customer base, you might be able to make some accurate assumptions about their behavior. But trust us, you’ll be much better off taking a truly data-driven approach.

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Topics: Training, Creating Content, Analytics & Metrics

Designing Training Like a Product Manager, Part 2: Build, Learn, Iterate

Posted by Skilljar team on May 22, 2018 5:30:00 AM

By: Christina Ravaglia

Many products today are built using Lean processes to decide what to build and Agile practices to build them. With Lean, you release your initial minimum viable product quickly, measure your success, then based on what you learn, prioritize improvements that will be most valuable to your users. With Agile, you then deliver these features quickly and improve your product incrementally to continuously deliver value to your users. Trainers can adopt the same practices to deliver content. Repeating the learn and improve steps quickly maximizes your success in building the most valuable training for your audience, and minimizes your need to do rework.

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Topics: Training, Analytics & Metrics

Technology Services World - Education Services as a Cross-Functional Growth Engine

Posted by

Linda Schwaber-Cohen
Linda Schwaber-Cohen on May 16, 2018 8:30:00 AM

LAER - Land, Adopt, Expand, Renew. This was the model that framed much of the conversation at the Technology Services World Conference held last week in San Diego. The LAER framework helps outline the customer journey for subscription businesses that are growing their revenue within their customer base. For those of you who are unfamiliar with the event, TSW is hosted by the Technology Services Industry Association (TSIA), and blends service professionals from across industry disciplines - Education Services, Customer Success, Support Services, Professional Services, Managed Services and more.

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Topics: Training, Analytics & Metrics

Designing Training Like a Product Manager, Part 1: Writing User Stories and Personas

Posted by Skilljar team on May 9, 2018 5:30:00 AM

By: Christina Ravaglia

Trainers and doc writers are really product managers, where their product is information and their user is the training audience.

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Topics: Training

What Traits Should You Look for When Hiring a Customer Trainer?

Posted by

Rachel Martinez
Rachel Martinez on May 2, 2018 5:30:00 AM

In this blog series, we’re drawing on the expertise of Skilljar’s very own Customer Success team. They’ve helped countless teams launch successful customer training programs, and have some great insights to share. Stay tuned for new Q&As each month!

“What traits should you look for when hiring a customer trainer?”

Read More

Topics: Training

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