3 Benefits of Self-Paced Training for Customer Onboarding

At Skilljar, our clients are typically looking to both scale and improve their customer onboarding process. "Customer" onboarding also refers to channel partners, 1099 contractors, and community members as well as direct customers. Training sessions are typically driven by customer success managers and delivered either in person or via live video conference using a program like WebEx.

There are many benefits of adding an on-demand, self-paced option for customer onboarding and customer training. Here are the top 3 benefits!

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Topics: Training

What is Customer Success Software?

Customer Success is a relatively new term among B2B software companies. It combines elements of account management, customer relationship management (CRM), onboarding, training, implementation, and support in order to help customers successfully adopt and use a product in the long-term.

Previously, customers bought software on multi-year license agreements that required heavy implementation. Once the contract was signed, it was very difficult and expensive to switch providers. In today's subscription economy, many B2B software companies have self-service billing options and customers are able to try many different options before signing up. With fewer human touchpoints and ever-decreasing transition costs, Customer Success has evolved as a practice to help companies proactively manage the health and retention of their customer base.

This article summarizes the different types of software that are commonly used by customer success professionals.

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Topics: Training, LMS

The Four C's of the Extended Enterprise

According to TrainingIndustry.com, companies spend most of their training dollars (56%) on external audiences, not employees. External audiences are sometimes referred to as the "extended enterprise." However, this is not a commonly known term, even in the eLearning industry. So what types of trainees are part of the extended enterprise? We call them the Four C's - read on to learn more!

Photo by StockMonkeys.com / CC BY

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Topics: Training

Training for the Sharing Economy Workforce

With the rise of the "sharing economy," the very nature of how we work is rapidly changing. Nearly 1 in 5 American workers is now part-time, either voluntarily or involuntarily. Recent articles in Time and the New York Times describe how an increasing number of us are earning primary and secondary income by becoming part-time drivers, renting out our rooms, pet-sitting, delivering packages, and more.

For operations managers, the sharing economy's contract workforce presents unique challenges for scaling, onboarding, and ensuring consistent quality experiences in the marketplace. This article summarizes the key challenges and our recommendations for training and development in the sharing economy community.

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Topics: Training

How Certificates Impact Online Training

Online training provides companies with the opportunity to easily offer certificates to trainees. Today, I wanted to take a look at 2 key components that make up your certificate strategy: what is the value of a certificate, and what are the different implementation considerations.

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Topics: Training, LMS

3 Ways to Increase Training Adoption for Customer Success

For training managers who help SaaS customers with initial onboarding and ongoing customer success, it's often a challenge to provide training that's both scalable and engaging. SaaS customer training is frequently delivered on-demand, so that customers around the world have the benefit of immediate 24/7 access, without the need to schedule an instructor-led session. However, getting customers to register for and complete training on their own presents an ongoing challenge.

How can SaaS training managers increase engagement with self-paced courses? By making the experience as seamless as possible. Here are 3 ways to increase training adoption for customer success.

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Topics: Training, Instructional Design

Using On-Demand Training for Lead Generation

Online training is one of the newest content tools available for modern digital marketers. Traditionally, digital marketers have relied on formats like eBooks and webinars for lead generation, while training managers have interacted with customers only after contracts are signed.

In today's world, 57% of the purchase decision is complete before a potential buyer ever contacts a sales rep. As a result, innovative digital marketers know that providing online training is a powerful tool to generate interest and awareness early in the sales funnel.

On-demand training is a particularly effective delivery method because it is available immediately for the prospective customer, no matter the time zone or geography. In addition, if the training is designed appropriately, your prospect will return to your website multiple times to resume the training, which provides you with additional opportunities to engage.

Whether you are a financial institution offering consumer homebuying classes, or an enterprise software provider creating an ecosystem of skilled and certified talent, on-demand training is a scalable and effective way to generate leads for your organization. Here are 3 objectives to keep in mind when designing your campaigns.

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Topics: Training

How to Price Your Online Course

If you are selling online training courses, it's often challenging to select the right price point. Pricing varies considerably based on many factors, including industry, use case, and the expertise of the instructor. Unfortunately, there isn't a simple formula to follow to figure out the right price.

In this article, we look at considerations for pricing self-paced online coursesHere are 4 questions to run through as you develop your eLearning content. 

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Topics: Training

The Guide to Customer Lifecycle Training [Free eBook]

Calling all content marketers, training managers and customer success executives who are interested in improving and expanding your programs. Have you considered offering customer lifecycle training?

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Topics: Training

Tips and Trends: Skilljar's Top Blog Posts of 2014

Today's post is a list of our most popular blog posts from 2014. I hope this list provides an easy way for you to find helpful articles we've shared in 2014 about the eLearning industry. We cover topics ranging from content production tips, to best practices as you plan your training strategy, to our thoughts on the latest eLearning trends.

It was fun looking back and putting this list together, and I hope it’s helpful for you.


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Topics: Training

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