Skilljar Blog

Rachel Martinez

As Content Marketing Manager, Rachel spends her days building out Skilljar's editorial calendar, dreaming up both short-form and long-form content for effective lead generation.

Recent Posts

Training Tips with Adam Avramescu, Checkr

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Rachel Martinez
Rachel Martinez on August 14, 2018

In this edition of our Training Tips series, we asked Adam Avramescu from Checkr to share his insights about customer training!

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Topics: Training, Customer Success, Training Tips

[Case Study] How Procore Streamlined Customer Onboarding

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Rachel Martinez
Rachel Martinez on August 8, 2018

Is your Customer Success team able to spend their time effectively? Or are they overwhelmed by a high-touch customer onboarding process?

Procore Technologies provides cloud-based construction software to clients across the globe. Using its award-winning suite of project management tools, hundreds of thousands of registered Procore users manage all types of construction projects including industrial plants, office buildings, apartment complexes, university facilities, retail centers, and more.

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Topics: Training

5 Learning Paths that Guide Customers Toward Success

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Rachel Martinez
Rachel Martinez on August 7, 2018

How are customers navigating your training portal? Is it easy for them to find relevant information, or do they click around, then leave out of frustration?

One way to ensure customers access the right resources is by creating targeted learning paths.

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Topics: Training

3 Key Findings from the 2018 Customer Success Industry Report

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Rachel Martinez
Rachel Martinez on August 1, 2018

We recently hosted a webinar with Jamey Jeff, Managing Director at Coastal Cloud. In the webinar, we asked Jamey about early findings from the Coastal Cloud Customer Success Industry Report.

Now that the report is live, we’re excited to share a few key insights with you.

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Topics: Training, Customer Success

[Panel Discussion] How to Drive Impact in Customer Education

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Rachel Martinez
Rachel Martinez on July 31, 2018

Getting a customer education program up and running is critical for delivering business impact. In fact, TSIA reports that within 90 days of training, there is a 135% increase in product usage from a trained user. With this in mind, it’s important to be strategic, and spend time on the right tasks.

Join us for a panel webinar on Tuesday, August 21st. In this webinar, experts from Nintex, Smartsheet, and Zuora, who have successfully built customer education programs at their organizations, will discuss what's helped them build programs that consistently deliver business impact.

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Topics: Webinars & Events

[Case Study] How MapR Scaled Customer Education

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Rachel Martinez
Rachel Martinez on July 27, 2018

Is your learning management system (LMS) able to support your program’s growth? Or is it a roadblock to achieving business results?

MapR Technologies is the provider of the industry’s leading data platform for AI and Analytics. Their technologies enable enterprises to inject analytics into their business processes to increase revenue, reduce costs, and mitigate risks.

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Topics: Training

[Webinar Recap] Learning Management Redefined: the Benefits of a Customer Training Platform

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Rachel Martinez
Rachel Martinez on July 24, 2018

Is your legacy HR training system compromising your customer training efforts? Today, companies like Cisco, Snowflake and Zuora are investing in technologies that are purpose-built for customer education. As a result, they can effectively drive product adoption, retention and customer success.

In our latest webinar with Training Industry, we sat down with customer onboarding and engagement expert, Donna Weber, to discuss the key benefits of a Customer Training Platform (CTP).

Continue reading for a few key takeaways:

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Topics: Webinars & Events

Training Tips with Tom Win, Greenhouse

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Rachel Martinez
Rachel Martinez on July 18, 2018

In this edition of our Training Tips series, we asked Tom Win from Greenhouse to share his insights about training and instructional design!

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Topics: Training, Customer Success, Training Tips

What are the Traits of a Successful Instructional Designer?

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Rachel Martinez
Rachel Martinez on July 17, 2018

In this blog series, we’re drawing on the expertise of Skilljar’s very own Customer Success team. They’ve helped countless teams launch successful customer training programs, and have some great insights to share. Stay tuned for new Q&As each month!

So far, we’ve dug into what training teams overlook when launching an LMS, traits you should look for when hiring a customer trainer, and how to surface training goals across the organization. This month, the question is:

"What are the traits of a successful instructional designer?"

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Topics: Training

What Is a Customer-Centric LMS?

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Rachel Martinez
Rachel Martinez on July 11, 2018

According to the Brandon Hall Group, only about one-third of companies are absolutely sure they will renew with their current learning management system (LMS) provider, and 38% are actively looking to replace their solution. 

If you’re surprised by this fact, consider that the LMS was originally designed for internal use cases. They were built to align with the needs of Human Resources (HR), not customer training teams.

So, what makes an LMS truly customer-centric? Continue reading to learn more:

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Topics: Training, LMS

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