Skilljar Blog

Many companies offer a variety of education options for their customers and partners. Resources include self-serve knowledge articles, self-paced training, instructor-led training, discussion forums, in-app messaging, email newsletters, and conferences.

Since Skilljar helps companies create beautiful customer training experiences backed by data, we are frequently asked on best practices for seamless experiences. This article provides key tips and ideas for integrating training with communities.

A key challenge for startups that sell to enterprises is overcoming objections based on company size. As the saying goes, "Nobody ever got fired for choosing IBM." Startups carry unknown risks of product stability, financial viability, and business continuity.

Yet there are many powerful advantages for enterprises that choose to work with startups, of course, assuming that the product and team are reasonably proven. Skilljar is fortunate to already be working with the Fortune 1000, as well as outstanding mid-market companies and high-growth startups.

In this blog post, we outline the benefits of working with a startup and key ways to mitigate risks.

In this edition of our Ask a CSM series, we're chatting with Brooke Simmons, Senior Manager of Customer Success at Outreach.

Customer training is an emerging discipline that combines a diverse set of skills. Successful candidates need to be able to craft a story, communicate effectively with their audience, produce quality content, and measure results.

In the context of training customers (as opposed to training employees), successful candidates must also be flexible, fast-moving, and capable of working cross-functionally with other business leaders.

In a previous post, we discussed the benefits of on-demand training. In this post, we'll discuss the pros and cons of another popular training method: instructor-led training.

Integration enables companies using Skilljar and Pardot to nurture and engage customers based on training and certification data

Skilljar’s Pardot integration enables B2B marketers to easily nurture and engage customers in a relevant and personalized way. Organizations using Skilljar and Pardot can now trigger seamless workflows based on customer training activity, learning plan progress, assessment scores, certification data, and more.

At scale, companies offer a wide variety of training options for their customers, including on-demand training. In this blog post, we'll discuss the many benefits of providing on-demand training, as well as some cons.

Many companies provide training services to help their customers and partners successfully adopt their product. According to Salesforce, customers who invest in training consistently report >80% higher ROI on their Salesforce investment.¹

A critical path decision for companies offering training and education services is whether to offer on-demand training, instructor-led training, or both. Each has its pros and cons, and will have different success rates depending on your organization's needs.

At Skilljar, we have often debated the proper word (training, learning, or education) for describing how knowledge is transferred from companies to their customers and partners. Although it is certainly an exercise in semantics, the words we choose do have meaning and impact to our clients. Many are also launching their first "training" initiatives and are unsure what to call their team.

In this blog post, we discuss the pros and cons of using the words "training" versus "learning" vs "education."