The market is full of products designed to communicate with one another, so it’s perfectly reasonable to expect the sophisticated software running your customer education and support services to communicate with one another too. Yet for some reason, so many of us are still using dated and legacy business systems that don’t integrate, and house customer engagement data in silos.
Customer training rarely exists in a vacuum. If you want to engage the right customers at the right time, you likely need support from different teams, which need access to the same data set. How can you make this process as easy and painless as possible?
In this blog post, we’ll walk you through three ways customer training teams can address this issue by integrating their LMS with their CRM.
When it comes to customer renewal and expansion, there’s no question that training and education is strongly correlated. Skilljar customers regularly report on trained cohorts of customers renewing and expanding at a higher rate than untrained customers. On one hand, it’s useful to uncover this correlation in your own organization, but truly innovative companies are taking it one step further and using customer education data as an indicator of customer health.
In this webinar, John Leh, CEO and Lead Analyst at Talented Learning, and Sandi Lin, CEO and Co-Founder at Skilljar, explained why and how your organization can realize powerful results by combining the power of a modern customer-focused learning platform with Salesforce. In this dynamic one-hour session you’ll learn all the essentials:
When you're looking for an LMS for customer training, maybe you start with simple goals around scaling your program, but once implemented, it's easy to see how a solid customer education program increases operational efficiency, drives revenue and product adoption, and helps raise brand awareness.
We recently released the eBook "How to Align Customer Training With Certifications," where we discussed how training professionals have merged learning and certifications at their companies. Today's post is about the benefits of doing so.
As a CRM, Salesforce’s goal is to help you effectively manage customer relationships. However, when a new customer account is signed, Salesforce only has information on the sales and buying contacts at an organization, not necessarily the ultimate end users of the product.
This presents a significant challenge for professionals in the customer training, success, and enablement industry. How do you get behavioral data on your actual customers (the product’s end users) into Salesforce to better personalize customer messaging, understand adoption, and report on customer health?
If you're struggling with delivering a cohesive customer training certification program, you're not alone. From strategy to systems to job functions, it's time for us to reassess how learning and certifications are delivered together.
At Skilljar, we understand that your business relies on Salesforce as the source of record for all customer data. Our Salesforce integration puts the LMS data you need right into your CRM, in real time, to increase your team’s efficiency and create a flawless customer training experience. When your team runs on Salesforce, you can accelerate results by seamlessly integrating your LMS and CRM, with the ultimate goal of improving your product adoption and long-term revenue.
In this blog post, we discuss the specific benefits of integrating your LMS with Salesforce.