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Linda Schwaber-Cohen

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What I Learned at CEdMA Fall Conference 2016

Posted by Linda Schwaber-Cohen on Nov 16, 2016 5:30:00 AM

Recently, I had the pleasure of attending the CEdMA Fall Conference in Wellesley, Massachusetts. CEdMA (Computer Education Management Association) is a professional organization that provides a forum for leaders working in training at technology companies, and hosts bi-annual conferences for its members. Conference sessions covered a variety of topics relevant to the training world - delivery, planning, sales, technology, and organizational trends. The session content, along with meeting so many different training professionals, left me feeling excited to be a part of the training community. Here are my main takeaways from the conference:

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Topics: Training, Events, Customer Success

5 Tips for Making Awesome Video Training

Posted by Linda Schwaber-Cohen on Oct 20, 2016 5:30:00 AM

With the rise of video learning, more and more training professionals are looking to jump in and try creating videos for their own courses. Video content ranges from simple software tutorials to advanced lectures with complex concepts, and they're published with various amounts of editing and production. Instructional designers who are new to video ask for tips and tricks all the time, so I’ve compiled a few of them that can help elevate your video content and make the creation process much easier.

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Topics: Instructional Design, Creating Content

Escaping Help Center Hell: Onboarding Customers in a Stress-Free Way

Posted by Linda Schwaber-Cohen on Sep 22, 2016 5:30:00 AM

A new customer lands on your application and he’s ready to use it. He starts looking around and clicking buttons here and there. Maybe he even had a virtual training session with a member of your team last week, and he sort of paid attention as he was shown around the product. But that was then and this is now, and he’s not sure where to start, so he goes to your help center. Once he arrives, he’s greeted by hundreds of articles and has to search for something, but he doesn’t know what he doesn’t know. He’s stuck, frustrated, and now has the impression that your product is - gasp - “not intuitive.”

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Topics: Training, Creating Content, Advanced Topics

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