How to Use Email to Market Your Training

So, you’ve taken the time to create compelling eLearning content. Why, then, are you still seeing such low course enrollment and completion rates?

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Topics: Training, Marketing

Customizing Content for Internal Satisfaction

In a recent survey, 45% of workers reported current training offerings aren’t relevant to employees’ daily responsibilities (source: Chief Learning Officer). Why is that? And more importantly, how can you address this issue within your organization?

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Topics: Training, Creating Content

Creating a Customer Training Strategy: Pricing and Packaging

We recently released a new eBook, How to Create a Customer Training Strategy, and in the past couple of weeks we've given you a few glimpses at what's inside. So far we've discussed Why Your Organization Needs a Customer Training Strategy and Creating a Customer Training Strategy: Objectives. Today's post will be covering how to strategize the pricing and packaging of your training.

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Topics: Training, Creating Content

[Webinar Recap] How to Create a Successful Customer Training Strategy

*This post was updated on 2/15/2017

Looking to create a comprehensive customer training strategy? Don't worry; this might seem overwhelming, but the experts from Skilljar and SuccessHacker are here to help.

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Topics: Training, Webinars & Events

2017 Trends in eLearning

The eLearning industry is changing as organizations adapt to meet the needs of new students with new expectations. Today, most learners are looking for more than a passive experience; they want to be fully engaged in their training.

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Topics: Training, Creating Content

Creating a Customer Training Strategy: Objectives

We recently released our new eBook How to Create a Customer Training Strategy, and gave you a small peek at Why Your Organization Needs a Customer Training Strategy. Today's post is about the next step in the strategizing process: listing your objectives.

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Topics: Training

Why Your Organization Needs a Customer Training Strategy

We recently released an eBook, “How to Create a Customer Training Strategy,” where we shared some of our recommendations and best practices to create a successful customer training strategy. In this post, we will be discussing the first two steps: recognizing the need for training in the context of your organization and evaluating how you can meet those needs.

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Topics: Training

[New eBook] How to Create a Customer Training Strategy

There’s no exact formula to create the perfect customer training course for your company, but there are some simple and effective steps that you can follow to plan a customer training experience that is comprehensive and mutually beneficial.

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Topics: Training, Advanced Topics

From Cost Center to Profit Center - Packaging Training

Transforming training from a cost center to a profit center doesn’t happen by simply slapping a price tag on the work you’re already doing. It takes strategic planning, collaboration across the company, and time.


Last week, we shared some insight from our conversation with Jesse Finn. We talked about first steps and rallying the organization around your goals. Jesse’s extensive experience meant that we could ask her big questions, and we got big answers in return. In this post, we’ll continue to dive into the advice she provided, and take a deeper look at packaging your training.

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Topics: Training, Advanced Topics

Transitioning Training from Cost Center to Profit Center

With the rise in SaaS companies and recurring revenue models, businesses are evolving the ways in which they interact with customers. Software sales are no longer one-and-done deals as companies are tasked with continued customer success and renewals. As software companies throw more resources into training, there’s increasing pressure to recuperate costs, and change training from a cost center into a profit center.

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Topics: Training

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